GumGum partners with Bauer-Griffin
Update: GumGum no longer offers image licensing. We are now the world’s largest in-image ad network.
As many of our publishers already know, we’ve partnered with leading celebrity photography agency Bauer-Griffin!
Here’s a quote from Frank Griffin, CEO of Bauer-Griffin:
“As print publications march towards potential demise it is important that IP holders position
themselves for the digital future,” said Frank Griffin, co-founder and CEO of Bauer-Griffin. “Content
licensing should model the performance-based nature of online advertising networks. GumGum has
designed a product that thoroughly tends to the needs of IP holders and online publishers. We are
excited to utilize GumGum’s technology to facilitate our transition online.”
Read the press full release here!
Bauer-Griffin Homepage
Bauer-Griffin Blog
Stay tuned for more partnership announcements!
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