GumGum’s 2nd Flavor
We have been very busy. I won’t try to recap everything in a single post, but I would like to talk about one of the more important developments.
GumGum has a new flavor and it is delicious!
Why does it taste so good?
- GumGum V1 used Flash technology to display content. With GumGum V2 there is no more Flash!
- Publishers can edit, resize, crop or mash-up licensed content with full flexibility.
- If GumGum’s servers go down, readers are not affected, the content still displays.
- No Flash, content displays without a delay.
- Content providers can maintain their sales relationships with publishers.
- Content providers can leverage their strong brands and user experience.
- Publishers receive the full SEO value of licensed content.
Publishers and content providers can now leverage GumGum’s innovative usage based licensing models with ZERO change in their existing workflow!
P.S. We are no longer promoting or making available the first version of GumGum; however, all previously created licenses will be supported. If you have been using GumGum please contact us and we will set you up on the new version.
EconCeleb
We are excited to announce we have sponsored EconCeleb. The event is hosted by paidContent and details are below. It is great to see top media executives realizing the value of celebrity content!
July 23rd @The Hollywood Roosevelt [buy tickets]
“Celebrity is a booming marketplace and all of this just adds up to good business for an array of old media and new media entrepreneurs. What drives the economics of celebrity content, supply or demand? What are the challenges of monetizing it? Who is creating, producing, and distributing the content? Where are investors seeing opportunities in this new mass and who is capturing the most buzzworthy M&A opportunities to be the biggest and best in the space.” –paidContent.org
leave a comment