Riding Through Dmexco

Last week, visitors at Dmexco got to take a ride through GumGum’s capabilities in our massive camera booth. Towering over a crowd of 50,000 professionals and spectators at the Koelnmesse expo hall in Cologne, Germany, we were a sight to see.

As one of the largest events in the digital world, Dmexco connects marketing, media and tech professionals and spectators. It’s a great mix of business, networking and fun so we opted to include some cool things at our booth such as a bike, candy machines, a private meeting room and just a bit of technology to showcase our services.

Cologne is unlike any other city with its architecturally colorful buildings. We wanted to pay respect to that image by handing out customized tote bags with an image of some of the city’s most famous buildings. These quickly became a sought after item at the conference! Our time at Dmexco was an inspiring one. We are grateful to have been part of a conference that brings together leaders in innovation and creativity.

Group Shot

Tote Bags

Pamphlets

One on One

Mini GB Machines

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Meeting 1

Desktop

Cute Girls

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Booth side

Bike

 

Volunteering with Anti-Cruelty Society

Last week, employees from our Chicago office showed their love for animals by volunteering at the Anti-Cruelty Society, Chicago’s largest humane society. Twelve volunteers spent their day visiting with cats, dogs and other furry friends while touring the facilities. They also had a chance to get crafty and make toys and beds for their new furry friends.

Chicago Office

As a thank you, GumGum donated two bags worth of t-shirts, blankets, pipe cleaner and catnip which will all go towards helping the society as well as future volunteers. The Anti-Cruelty Society is notorious for their stance against euthanasia and believe sterilization is the solution to animal overpopulation. Want to get involved? Sign up here!

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Annabel

Paul

 

Materials

Getting our Sweat on with F45 Santa Monica

F45 Training’s Santa Monica studio is right across the street from GumGum headquarters and beautiful, happy people are always making their way in and out of this unfamiliar place. So, of course, we needed to see what all the fuss was about. Let’s just say we got our hamstrings handed to us.

Functional 45 Training, also known as F45, originated in Australia just two years ago and quickly made its way to the West Coast. Now with 300 locations across the globe, the training program is a bonafide hit; people are loving the quick, 45-minute (hence the name!) high intensity strength and conditioning classes. Each session is so great because you feel like you’re working with your own personal trainer.

We took a 45-minute resistance training class called “Romans,” in which we each went through circuits with a partner. Below is our post class group shot where we pretended not to be exhausted. We won’t be waking up at 6:30am like some of F45 Training’s dedicated clients, but we will definitely be back!

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Publisher Happy Hour in NY

Our Publisher Development team hosted their first New York happy hour at the Gansevoort Park Rooftop off Park avenue. Some of our key publishers attended in the summer heat to join us for happy drinks and food. A big thanks to our publishers for coming out and we look forward to hosting them again.

Stay tuned for the next one!

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GumBallers Win Nike Championship Tournament

Our very own GumBallers basketball league took home the gold at Nike’s Basketball 3ON3 Tournament last weekend. The team played a round of games on the streets of the Staples Center and LA Live before winning first prize. Over 1,200 teams from across the nation with various levels of skill and ages are allowed to compete. Nike hosts the 3ON3 tournament each year and we hope to compete again.

Congratulations to Fred Jackson from our Accounting team, Myles O’Connor from Web Development and Stephen Carroll and Dan Patterson of our Ad Operations department.

Guys Pic 1

Judges

 

 

Hackathon 2016

We hosted our first Hackathon at GumGum HQ in Santa Monica and we’re blown away by the inventiveness each participant brought to the table. 34 employees broken up into 11 teams spent 48 hours hacking before presenting their ideas to our executive team. It was a chance for anyone within our company to showcase their visions and have GumGum bring them to fruition. After some intense deliberation, the competition came to a close with an awards happy hour.

Highlights in the video below!

Taking home first place for their publisher support system was Michele Larson and Christine Wang.

1st Place Winners

In second place was Sebastian Schaeffer, Edmund Chen, Lauren DeFranza and Matt Evans who developed prototypes that demonstrate innovation in graphic design for GumGum ads.

2nd Place Winners

In Third place was Kunal Saluja, Iris Fu, Nishita Sant and Joshua Ramos for their novel deep learning techniques used to extract emotions from images and text.

In the category sections, Most Innovative was won by Sebastien Schaeffer, Edmund Chen, Lauren DeFranza and Matt Evans. Myles O’Connor, Maxime Nay, Mario Lazaro and Guillaume Torche won Best Revenue Potential. Finally, Florian Dambrine won Best Execution, all the way from his home in France.

Check out our pre-competition teaser! A big thanks to Florian Dambrine in our French office for putting this together to get the GumGum team excited!

Hackathon Group

Our New HQ

We moved up the street to a bigger, brighter and more beautiful office. Still conveniently located in the heart of Santa Monica’s Silicon Beach, our new space has everything we need. From a small outdoor patio overlooking the Pacific Ocean to our own Kombucha tap, our employees are more than happy to spend their days and lunches in the office. We kicked off our first day with a team lunch catered by our new neighbor, Mendocino Farms. By next year we will have taken over another floor at our new building. So much room for growth!

Lobby New

Kitchen

 

Table

 

Conference

 

Lunch 2

 

Take Us Back to Cannes Lions 2016

The week we spent in Cannes came and went but the memories we made and the people we met will be something we will always treasure. It was our first trip to the Cannes Lions Festival and we decided to do it the only way that felt right. By renting a yacht overlooking the Mediterranean Sea! Excursion was her name and she quickly became host to the series of incredible meetings and parties we hosted with eMarketer, The Drum, Brand Innovators and Masterclassing.  Besides the festival itself, the Port de Cannes is the place to be with a glass of French rose in hand mingling with industry peers. Just steps away from the Palais des Festivals where the event took place, we eventually found ourselves with a line of people ready to board Excursion. Cannes 2016 was an unbelievable experience that gave us the opportunity to network with people from all around the world. Even more so, it put GumGum on the international map and we made some outstanding friends along the way. We can’t wait for next year!

Yacht

 

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GumGum x Heal the Bay

We teamed up with the Heal the Bay for our first beach cleanup in our backyard of Santa Monica beach. GumGum supports all green initiatives and this experience was truly eye opening. We met directly next to the Santa Monica pier, a tourist attraction but also a hotspot for pounds of trash that sadly, end up in the ocean. This environmentally rooted nonprofit hosts beach cleanups each week where anyone can support by simply showing up and putting in a few hours of their time. They also make it fun by hosting team competitions for the most cigarette butts and pounds of trash collected. Overall, the feeling of contributing to a cause bigger than ourselves was a great one to have. We built relationships with our peers but also our ocean. To learn more about Heal the Bay and register to volunteer visit http://www.healthebay.org/.

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Gumballers

It was only a matter of time until we got our own basketball team. In between The Bachlorette, March Madness and Super Bowl leagues that seem to come quicker than Summer each year, we were just itching for our own sports team. Because email updates on who received the rose or what team made it to the championship is simply not enough!

Behold the GumGum Gumballers, a basketball team created by five guys from different departments. The goal of creating the league was to play other startups but ended up being a great outside office activity for the guys with other random teams. Games take place each Monday night throughout the Spring and Summer months  in Culver City and allow for some major competitive bonding. Besides the after hours fun, the best part of the league is their custom jerseys. Created by player Myles O’Connor and sponsored by GumGum, we think they rep us well on the court.

We can’t wait to see how this season turnes out for the Gumballers!

 

Gumballer Players from left: Uday, Adam, Kyle, Fred, Dan, Myles, Stephen, Michael, Nico

Gumballer Players from left: Uday, Adam, Kyle, Fred, Dan, Myles, Stephen, Michael, Nico